How Nexium 24HR Turned Their Retailer Meetings into Wins
Nexium 24HR- A Category Leader Leading by Example:
Haleon's Nexium 24HR team approached Let There Be with a challenge: to create a retailer-facing video that would explain one of the heartburn category's biggest problems—consumers taking the wrong treatment for their type of heartburn—and position Nexium 24HR as the category leader. We helped the brand condense it's consumer/shopper research and science into a compelling storyline for the retailer audience.
The Nexium 24HR sales team is now using this video with retail buyers to help protect the brand's distribution and shelf placement.
Check out the video below!
Redefining Retailer Meetings in Consumer Healthcare:
The consumer healthcare industry is evolving, and explainer videos have emerged as the game-changer for retailer meetings. They're tools that can help you stand out from the crowd, effectively communicate your science, and secure a spot on the shelves of the world's major retailers. As pioneers in creating explainer videos for these crucial meetings, Let There Be is ready to help you take your retailer meetings to the next level.
Ready to bring your A-game to retailer meetings? Contact us today!